Hey, everybody, this is Jackson coming at you today with a new post to share some pretty cool news with everyone! I wanted to put some pen to paper about an amazing opportunity that has come our way. If you have followed our journey for a while you may know that Coffee Fest in Chicago in 2017 was a catalyst to our café business. Our initial plan was to open a café 3-5 years after we got our distribution network going, but plans change and here we are in April 2019 with a damn near full-blown café in the heart of our hometown of Battle Creek. Coffee Fest opened our eyes to the world of coffee and everything that it has to offer. ...
At this point in time Café Rica USA was still in its infancy and we were learning and looking for a direction to steer this ship we were building. A few weeks prior we sat down and discussed what we thought we wanted to so. After 3 months of officially being a company, this was the first time we really made a plan for this new venture. This was well before we even thought about becoming a Cold Brew Company. We figured meeting with the Cooperative and learning more about their operations was the best thing we should do at that point.
Cold brew has become my new favorite way to drink coffee. Now I have always preferred drinking cold coffee. It started out when I was younger when my mother introduced me to the Starbucks Carmel Frappuccino when I was in the 4th grade. Even to this day when I go to Starbucks, and I’m a Gold Card member if that says anything about how much I go, my usual is still the Carmel Frappuccino. Anyone that has ordered Starbucks with me can attest to that. In the summer of 2016 I lived in San Francisco for a summer; one day I walked into the Starbucks that was across the street from where I lived. I waited in line looking at the...
